The Burnley FC in the Community Primary Stars team have successfully delivered six weeks of the Give Up Loving Pop (GULP) programme to 21 local primary schools!

BFCitC were one of three Lancashire football clubs to deliver the programme, aiming to raise awareness of the health harms of high-sugar drinks and encourage children, young people and families to cut back on sugary drinks and drink more water.

In Burnley, 40.1% of children have considerably higher rates of dental decay at the age of 5, compared to the national average of 23.4%. This shows the importance of effective interventions, such as the GULP programme, at the earliest possible stage.

The programme saw almost 800 local children, from 27 Year 3 classes challenged to give up sugary drinks for 21 days.

BFCitC’s Sport and Education Coaches delivered classroom-based games, educational workshops and physical activity sessions to the pupils to deliver important messages around the harms of sugary drinks, something that was well received by the youngsters.

Mrs Mitchell, Year 3 teacher at Brunshaw Primary School, said:

“The GULP project has been brilliant for my Year 3 pupils. BFCitC Coach, Jack, has really engaged them with their learning and they loved the physical activities.

“They really took in the messages about too much sugar in drinks and listened to Jack far better than they listen to me their class teacher!

“The link with BFCitC also helped with their engagement as most children are big supporters of the club.

“The children will hopefully carry the important messages they have learnt with them throughout their lives.”

Gwilym Jones, Burnley FC in the Community Primary and Secondary Schools Engagement Manager:

“Health and wellbeing are high on our agenda at Burnley FC in the Community and the Give Up Loving Pop programme has given us the opportunity to get into schools and to talk about issues such as poor oral health, that unfortunately, affect far too many children.

“We’ve really enjoyed delivering GULP over the last 6 weeks giving children the knowledge and skills to identify which of their favourite drinks have the most sugar, and hopefully encouraging them to switch to water and milk.”

To find out more about our Premier League Primary Stars offer, please click HERE or alternatively email Gwilym on