BFCitC join Duke of Cambridge at Heads Up weekend launch

BFCitC join Duke of Cambridge at Heads Up weekend launch

Football is coming together for two weekends this month to kick off a conversation about mental health.

The ‘Heads Up Weekends’, which will run over 8th – 9th February and 14th – 17th February, will highlight the power of talking as a way to support one another and dispel stigma.

Spearheaded by HRH The Duke of Cambridge, the season-long Heads Up campaign aims to harness the influence and popularity of football to normalise the conversation around mental health.

The ‘Heads Up Weekends’ were launched at a table football tournament in London this week with HRH The Duke of Cambridge in attendance. Representatives from Burnley FC in the Community’s Schools’ Mental Wellbeing Project were invited to join the event, with participant Beth winning a signed ball on the day that was presented to her by the Duke himself. 

Burnley FC in the Community launched the Schools’ Mental Wellbeing Project 12 months ago and the project is delivered in seven secondary schools in Burnley. A Psychological Wellbeing Practitioner is in place full time at all schools with the aim to support young people on a daily basis with their mental wellbeing.

The Heads Up Weekends take place over 8th – 9th February and 14th – 17th February. Fans are encouraged to join the conversation using #KickOffAConversation and #HeadsUp.

To find out more and get tips from Heads Up’s charity partners (Mind, CALM, Sporting Chance and Heads Together) – visit

To find out more about the Schools’ Mental Wellbeing Project, visit